Our Values

We take pride in offering timeless designs infused with a touch of uniqueness, ensuring that each piece stands out while maintaining its enduring appeal. Committed to quality and longevity, we carefully source luxurious materials and collaborate with ethical manufacturing partners to create pieces that not only look good but also feel good to wear.

Our swimwear and clothing represent the perfect blend of style and sustainability, empowering individuals to make conscious choices without compromising on fashion. Esther Rel fosters respectful collaborations with artisans from Colombia and other countries, creating a positive impact through our commitment to ethical practices and social responsibility.

Our Story

Esther Rel, founded by Kayla Rel Giraldo, derives its name from her great Aunt Esther, whose adventurous spirit and captivating travel stories deeply inspired Kayla. Drawing inspiration from her aunt’s adventurous spirit, Kayla chose the name Esther to honor her beloved relative.

Established in 2019, Esther Rel was born from Kayla Giraldo’s passion for quality swimwear while residing in Santa Rosa Beach. Initially crafting swimsuits for personal use, Kayla's impeccable designs quickly garnered attention from friends eager to own her creations. Motivated by this positive reception, she embarked on a journey to Medellin to explore avenues for producing her swimwear on a larger scale.

Today, Esther Rel operates with a dedicated team committed to ethical practices and social responsibility. By employing single mothers with dependent children, the brand ensures the exceptional quality of its products while empowering women in the community.